Marketing (Manager / Member)

Background

As our global business expands, bitFlyer is advancing its marketing strategy in collaboration with overseas offices. To maximize user acquisition and trading volume, we are strengthening a structure that can consistently drive everything from strategy planning to execution and analysis, centered on digital marketing. In this position, we are looking for someone who can lead (or execute) everything from planning initiatives with a global perspective through to operation and improvement.

Responsibilities

  • Strategy planning and structure building

    • Planning and designing the global marketing strategy

    • Designing KPIs and building the operating structure

    • Team building and management

    • Driving alliances and collaboration with overseas partners

  • Marketing operations

    • Executing digital marketing initiatives

    • Directing landing page production and similar work

    • Measuring, analyzing, and improving the effectiveness of initiatives (including A/B testing)

    • KPI management and data analysis

    • Proposing initiatives and preparing reporting materials

Scope of change in duties: After joining, you may be reassigned to any duties designated by the company.

Required Skills & Experience

■Japanese (native level)
■Marketing experience in web services or mobile apps (3+ years)

Preferred Skills & Experience

■English (business level)
■Knowledge of or hands-on experience in system development, UI/UX design, product management, etc.
■Experience launching new businesses or products
■Experience improving products based on data analysis
■Knowledge of or hands-on experience in financial services such as crypto assets, online securities, or FX

Who We Are Looking For
bitFlyer is a multinational team of professionals, bringing together talented members from around the world. We are looking for people who, regardless of age or nationality, think and act with passion and turn ideas into results. We are fully committed to creating the future of next-generation finance and blockchain.
Salary

■Expected annual salary: ¥6,000,000–¥12,000,000
※Includes a fixed overtime allowance for 45 hours per month
※Determined based on experience, skills, and most recent annual compensation

■Monthly salary breakdown
Base salary: ¥369,800–¥739,800
Fixed overtime allowance: ¥130,200–¥260,200 (for 45 hours)
※If fixed overtime hours are exceeded, additional premium pay is provided for overtime, late-night, and holiday work
※Performance-based bonuses are paid separately

Working Hours

■Employment type: Full-time (no fixed term)
■Probation period: 6 months (no change in working conditions during probation)
■Working hours: 9:00–18:00 (flextime system; core time 10:00–16:00)
■Break: 60 minutes (provided during working hours)
■Overtime work: Yes
■Measures to prevent passive smoking: No smoking indoors

Holidays & Leave

■Two days off every week (Saturday and Sunday) ※Days off may differ when a shift system applies.
■National holidays
■Year-end and New Year holidays
■Congratulatory and condolence leave
■Maternity leave (pre- and postnatal)
■Childcare leave
■Birthday leave
■Annual paid leave (12 days in the first year)

Benefits

■Commuting allowance
■Full social insurance (health insurance, employees' pension, employment insurance, workers' accident compensation insurance)
■Drinks & food
■Massage service
■Visa acquisition support
■Book purchase program
■Language training program
■Babysitter subsidy program
■Friday social gatherings
■Quarterly social events
■Welcome lunch

Work Location

Midtown Tower, 9-7-1 Akasaka, Minato-ku, Tokyo
(Directly connected to Exit 8 of Roppongi Station on the Toei Oedo Line / directly connected via an underground passage to Roppongi Station on the Tokyo Metro Hibiya Line)
※In principle, we currently work on-site at the office.
Scope of change: Any location designated by the company

English
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